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I am so glad to finally find a dog food so nutritional. My dog used to be the pickiest eater ever and now he gobbles up his food every day!!! I have told many people about the excellent results it has brought us.

We are constantly receiving compliments on his full, soft, gorgeous coat!!

It is nice and reassuring to find a quality food such as Innova! I tried home cooked meal and it worked well for awhile -- but with my busy schedule I couldn't keep up -- I still feed some home cooked things as a treat -- but this kibble was my answer!

I love your Innova dog food. I have a high energy 11 month old Australian Shepard, who ate other foods which all upset his stomach. He used to vomit or have diarrhea quite often, probably because of the poor ingredients. He now eats Innova dry and wet and loves them both!

Thanks for making a quality product for people who really care about what their pet eats. He loves it, and I love knowing he's not eating unsavory by-products and grease. My dog's coat also looks fantastic. People ask me how I get his coat to look so shiny. It's your food! Thanks again.

We were given a Yellow Labrador Retriever puppy on Easter 2000. Sam was born March 3, 2000 to full-blood Lab parents. Since the day we brought him home, we have fed him Innova Puppy and Innova dog treats. Our veterinarian has told me every time we've been in for Sam's check-ups that he is a beautiful, lean, strong, healthy dog.

All my friends tell us what a beautiful coat Sam has and how smart he is. We are proud that our very first dog member of the family is strong, healthy and beautiful. We will be Innova product enthusiasts for life!

I want to tell you how glad and thankful I am that I found your Innova Dog foods. Three months ago our 10 year old, male, Weimaraner Chris was diagnosed with bone cancer. We decided to treat Chris naturally and that is where your Innova Senior Dog food comes into play. After much research I have come to realize that all the processed foods we feed our pets do them no absolutely no good. Because of all the chemicals and processed foods, the natural benefits to food have been taken away from our pets. This is one of the reasons that there are so many more cancer cases in our animals today. The fine people at the Red Barn Feed and Saddlery in Tarzana, CA and the Whole Dog Journal gave Innova an excellent rating. With the staff at the Red Barn, I selected Innova Senior for Chris. He is doing fabulously on your food. The oncologist we consulted did not believe that Chris would be here today. Innova is part of that success. I have since changed over our 2 other dogs to Innova Senior. I recommend Innova to all my friends with pets.

I have been feeding my Whippet puppy Innova puppy food since he was brought into my home and I can honestly say that his coat has never looked healthier. At first I was feeding him Purina puppy chow but I found that his coat was dull and his skin was flaky. My friend suggested that I try Innova and right away I noticed a difference in his overall appearance. I have since told friends to switch to Innova.

My dog also loves the health bars. We take some with us when we go on walks as an energy bar when he starts to get tired. Overall I think that the Innova products my dog uses have proven beneficial to his health and his appearance. I definitely recommend Innova products to my friends who have dogs.

Hi, we have been using Innova cat food for about a month now and we just love it. Not only that but our coats are looking better than ever. We all (4 of us) have beautiful shiny coats and our eyes look very clear and healthy.

We just want to thank you for coming out with such a wonderful food for us. We can all look forward to a happy healthy life now that we are eating a good healthy and nutritious food.

Hello! I started using your cat food just a month ago, and already I can see a difference in my cats. One cat has suffered from dandruff and excessive shedding for a long, long, time.

Repeated trips tot the vets and all kinds of supplements did not help. I decided to try your product on the recommendation of a P&A Foods in Doylestown, PA. His coat is becoming shiny, the dandruff is disappearing, he is running around like a kitten! He is 11 years old.

I'm impressed. Keep up the great work. Your product is worth it!

I have 4 cats ranging in age from 1.5 to 10 years. For a number of reasons I decided to change from Iams to another premium cat food and Innova Lite was recommended.

Before purchasing I read the list of ingredients on your web site. I was impressed, especially that Glucosamine, and Chondroitin were listed as ingredients -- good things for the older cats.

However, my gang has taken finicky to new heights and when I have tried to change the food in the past, all have gone on a hunger strike! However, I am surprised (amazed actually) that all like the food, even Kadi. Trust me, that is the ultimate compliment to your food!

Our four dogs are beloved family members in our home. This year I finally took the time to research the rumors I'd been hearing about pet food ingredients. Since I am a librarian by profession, believe me, I was thorough. The result of that research was that I could not get our dogs into a healthier diet fast enough!

Eight weeks ago we changed our dogs over to California Natural from Nature's Recipe Herding Dog and Toy Dog formulas. The bigger dogs now have coats that literally sparkle! Our shepherd is involved in therapy work and senior citizens can't touch him enough! The biggest improvement involved the coats of our terriers. In only 7 days, we were commenting that they were feeling softer and shedding less!

Now, after eight weeks, to touch them is to feel them as they were when they were puppies... and acting like it, too! We've witnessed a phenomenal transformation!

Your product is worth every penny and I have been recommending it to everyone.

Annie is a 5 year old Golden Retriever who is a big part of our family. We have had problems with hot spots ever since she was a puppy. We tried Hot Spot Spray, Fish Oil, switching the food, blaming it on our warm weather in the summer, keeping her dry, etc. trying to get rid of them.

We found California Natural Lamb and Rice kibble, wet food and biscuits. About two weeks after switching, the hot spots started getting better. A couple of weeks after that, they disappeared. We have been holding our breath, but so far, "success!"

We just wanted to let you know, and also our vet has been recommending it to every Golden Retriever's mom and dad in town (even though he sells another brand). Thank you for making a natural food for our Annie.

I have tried just about every type of puppy food for my 5 month old Shih Tzu "Winston." My obedience trainer recommended that I try California Natural since he has such severe food allergies. He's been on your diet for about a month now, and his skin is finally beginning to clear up. Thank you so much!

I just wanted to let you know that about a month ago I switched to California Natural Reduced Calorie. I have a 4.5 year old GSD/Border Collie Cross with a weight problem.

I have tried numerous diets and with limited success. Best case was maintaining his weight at a constant level. Anyway, since I switched to Cal Nat he has increased energy, shinier coat, and has lost weight. He is also more mischievous. But I guess you have to take the good with the bad. He is a different dog.

I wanted to let you know how much I LOVE your California Natural Chicken and Rice dry dog food! I have a Bull Mastiff/Rottweiler mix breed, female, 3 years old. She's a great dog but she has a very sensitive stomach and I had trouble finding a food that didn't make her sick, until your food!

She does great on it! No stomach problems anymore! Her coat is shiny, she grew back hair that she had lost on her stomach for 2 years!! WOW!

I just wanted you to know how happy I am to have found a wonderful organic dog food. My dog Madeline absolutely loves it! Are you going to be coming out with a canned organic dog food? Madeline and I really hope so!!!

I've never written a "fan letter" for any product before, but I'd like to take this opportunity to compliment you on your California Natural adult dry cat food (chicken and rice formula).

My cats enjoyed fairly good health, with the exception of my one female, Leia. Since almost dying from a mysterious illness at the age of six weeks, she's been troubled by severe digestive problems, including constant diarrhea and very frequent vomiting.

Things changed dramatically, however, when I borrowed a cup of California Natural Adult Cat food which my neighbor gave to her cat. After one sniff she gobbled it all up, not leaving a crumb for her brothers and howled for more. The results were amazing... her lifelong battle with diarrhea stopped within 24 hours and hasn't returned even once. Likewise, her vomiting has also ceased almost completely. Moreover, she is livelier, more frisky and playful and she's obviously enjoying life more fully.

Thank you again for making such a fine product.

We have a fifty dog kennel and during the last few years, we fed Science Diet when we bought the kennel. We soon switched to Sensible Choice at our feed dealers suggestion. The dogs still left more food than they ate and we continued to throw away food. We gradually switched the dogs to Nutro Max and found a lot of stool problems.

At my veterinarians suggestion, we switched to California Natural and Innova for my own dogs and cats. They did so well, I looked for a distributor and found Amato's. I discussed with Rich the problems we had with the kennel diets and he suggested HealthWise. We started to use HealthWise in the kennel about 2 months ago. The transition was smooth and rarely, if ever do I have to throw food away.

It's a great food and to find a good quality food that this many dogs will eat with gusto is great! Not to mention the tremendous decrease in food that gets tossed in the garbage daily! Thank you for yet another great food for my furry friends!

I couldn't wait to tell you about my recent events! My dog Sampson is a 2 1/2 year old rottweiler. I have been feeding him Innova since he was 3 months old. I had tried many, many different foods from the day I brought him home such as lams, Avoderm, etc-He would not touch these foods unless I mixed various canned foods, gravy, rice, so on and so forth. Finally, a woman I befriened at Western Feed in Carmichael, CA advised me to try Innova. Well, that solved my problem. The minute I put Innova in his dish, he ate it all! That was a couple of years ago and to this day my dog still loves his Innova. In fact, sometimes I even use it for bait in his training lessons!

Now here is the real exciting news, ..... with the encouragement of my breeder, I tried showing my Sampson these past few months and here are the results... Sampson is now an International Champion, multiple VI (german rating V=excellent l=first place) rated dog! The critiques(five) that he has received all comment on his excellent coat!

I even had people aproaching me after the show to ask me what I was feeding him! Sampson also took first place in the "Best of Breed" category! Thank you so much for your Innova, Sampson loves it.

I would also like to add that Sampson has never had any skin problems. When I was breeding rottweilers years ago, every one of my dogs got "hotspots". I wish I had Innova then! I truly believe in your Dog food!!!

Sayde was a stray, found not far from where we live. She had on a leather collar but no tags. No one came to claim her at our Dane County Humane Society. I had been looking for a German Shepherd to adopt; it's our favorite breed and I had been making weekly visits to the Humane Society.

One day I came across Sayde there. She looked pretty pathetic and scary. She had a severe bite wound on the shoulder that became infected and had to be debrided and several tubes placed for drainage. Sayde also had bite wounds on her ears which left some permanent scars inside each ear. During all this it was discovered after opening her up that she had already been spayed.

So when I saw her at the Humane Society, Sayde was bloody, shaved, underweight, had a bad coat and still had stitches and tubes in her. When I looked at her through the kennel door she was laying down and just looked at me sadly. I spoke to her softly and she grumbled, but I saw something in her eyes. I went back two weeks in a row and watched her recover and would talk to her and she would talk back. No one showed interest in her.

I told my husband about her and he wasn't as enthusiastic about her. We went to look at her together and she still looked really rough. The counselor took us all in a room and we interacted with Sayde. Not knowing her well, she came off VERY independent, vocal and a bit bossy. I was sold right away. I could see the intelligence there and ability to want to learn. My husband took her for a walk alone and came back in love with her!

The other problem Sayde had was REALLY BAD flatulence. Ugh. I have taught Sayde all basic verbal/hand commands. Sayde likes other dogs that are laid back as long as its just one on one, no groups. Her adoption anniversary is in April and it will be two years. We believe Sayde is about 4 1/2 years old and a German Shepherd/Chesapeake Bay Retriever Mix.

She has recovered completely, but has a sensitive digestive system and it took a lot of research on my part to figure out what foods she couldn't tolerate. Natura was a life saver!

I have a four year old Dalmatian named "Ella" and she's been getting Innova Senior food for more than two years. I am EXTREMELY happy with how she does on this food. Her weight is always stable, her coat is perfect and totally odorless, her eyes and her personality are bright and clear. Just about everyone who meets her asks me what I feed her. She just looks flat out fantastic. Also, she still seems happy with how it tastes. She is very happy and energetic.

Recently, on TV, I saw a segment about weight problems with doggies. I have to wonder what some of these unfortunate dogs are being fed. Likely, it would be similar to people living on donuts. When I walk Ella I often see other dogs stools and wonder what they eat. They're horrible unhealthy looking specimens. Ella's are small and solid and show that there is little wasted in what she eats.

I could go on for paragraphs bragging about how gorgeous this dog looks. That was in no small part done with your help.

Sam will be 10 years old in December. For the first 6 years of his life, he was extremely healthy. He only went to the Vet for shots. Probably the only complaint I had about Sam was that he was always a little thin. He was a pretty picky eater. He'd nibble and leave his food, come back and nibble again but not really eat too much. Keeping weight on Sam was a challenge.

Then, at the age of six, he was diagnosed with loss of kidney function. He had to go on a lower protein diet. I tried Science Diet KD, Purina Pro Plan Lite, Nutro Max Senior, etc. He absolutely hated the Science Diet and would barely tolerate the others. He seemed to lose muscle tone and he lost weight. And, he would often seem to easily react adversely to stress by getting diarrhea, etc. He was no longer my healthy boy!

Last year, I switched Sam to Innova Senior. He has done very well on it. He weighs more than he has weighed in his life! His coat is very thick and feels wonderful. He eagerly eats all his food and is rarely sick. His blood tests are always normal. He obviously feels great! At Astro Hall this July, he took Reserve to a five point major! At 9 years of age!

His mother, Alta, is also on Innova Senior. Winter, my Special, and Baby, my new rescue American Eskimo, are both on Innova. All 4 of my dogs are Innova dogs! I think it's a
wonderful food.

I have the most beautiful Akita-Inu Puppy who is fed entirely on Innova Puppy food. The enclosed pictures show him at 10 weeks and when he weighed approx. 20 kilo. He is now 22 weeks and weighs 39.5 kilo with no signs of slowing down. He is full of energy, fun and is bright eyed with a glossy coat. In fact the perfect picture of health.

I have had dogs for over 30 years and heartily endorse your product.

I have had Beagle for 2 years. A friend's son found him emaciated, injured and howling for help. He called the ASPCA and Beagle was on death row. I took him in and love him but it has been a hard 2 years. His hyperactivity, which most (including vets) told me was the norm for beagles, was about to drive me nuts. I fed him large amounts of food (WD purchased at vet's office), yet his spinal bones were prominent. I was worried though blood work was normal
that there was something very wrong.

I have another dog who has immune problems and began to read about food nutrition and was HORRIFIED to learn what I was feeding my dogs (I have 4) as I strive to do and give them the best quality products/life. Subscribed to "Whole Dog" journal and learned about your product. It is either a great product or a miracle as my wild beagle is calmer and a healthier looking (Spinal bones no longer prominent) dog. Family and friends who have visited have remarked at his change.Sure he is still a little hyper...he is a beagle, but his over all affect is peaceful, contented and I know that it is his change in diet.

Forgive me for going on and on but you cannot imagine what a relief it is to have to this change occur..and to know that it occured due to a healthy change in diet and not due to tranquilizers that some suggested I give him.

We have had our Westies for two years now and have had trouble finding food that they would eat with regularity. We've tried several different brands of Lamb and Rice formulation yet hadn't found a brand of food that would keep their bowels healthy or that they seemed to like.

In addition, they've developed the famous Westie skin allergies to food additives and fillers. We've had to treat them for folliculitus (an inflammation of the hair follicles) twice over the last year. But no longer. With your California Natural brand of lamb meal and rice formula they eat ravenously, can't wait for another scoop and are now allergy free! We have the canned, the bagged and the health bar products and they love them all. Thanks for producing such good products. So, Nicholas and Madison asked us to take their picture with your product and send it to you.

We have a two-year-old male Shih-Tzu named Winston who, up until a month ago, suffered severe scratching and skin irritation. When I asked our local Pet Store owner what I should do, he instantly said that we should change our dog's diet. We were feeding him canned food. The Pet Store owner advised that California Natural is the best on the market and will eliminate any scratching or irritation. We decided to give it a go and had instant results. After two or three days, he started to eat his daily ration. From then until now we have had no further problems - and he looks terrific. I would recommend California Natural to anyone who wants to look after his or her pet and we will certainly continue to buy it. We have also recommended California Natural to our friends.

Our Weimaraner puppy came from the breeder having been fed a puppy food that's well known. He was smelly and his coat was dull. Our Vet recommended California Natural Puppy. After 3 days on the California Natural my wife came home from work, picked up the puppy and said "Oh,you gave him a bath, he smells good!" I had not bathed him and the results are solely due to the California Natural!! His coat is just beautiful and his energy level is great!! We are customers for life!!

I just wanted you to know that my 12 year old Scottish terrier has been eating the California Natural and now the Reduced Calorie formula for about a year or more. The improvement in her coat, skin, and digestive tract have been a much needed and healthy improvement.

Lizzie used to lick and scratch herself incessantly which drove me nuts with frustration, trying to find the right food. Also, the only thing that veterinarians wanted to do was perscribe pills (usually steroids) and that was unacceptable to me because of various side effects.

Thank you for making such a fine, natural, healthy and beneficial pet food product. Lizzie has a lot of energy for a "mature dog" and I think that can be linked directly to her diet. Even the vet noticed the difference when she had her yearly check up.

This is a thank you letter for giving my spoiled housedog a healthier, happier life. Ripley is a very loved dog. We have had her since she was tiny. She has slept in between my husband and I for her entire life. This is the dog I always begged for and dreamed about during my childhood.

She is a seven year old spayed German Shorthaired Pointer who
has been plagued by both inhalant and topical allergies all of her life. Her symptoms were itchy paws, chin, terrible yeast ears, inflamed itchy anus. Most of her life her paws and chin were bright red and hairless. Ripley's ears have been a big concern and kept us al up many a night with head shaking and scratching. We have put her on almost every type of dog food you can think of and medications. As you probably know, Veterinarians like the Science Diet and Waltham products, which only helped fuel these problems.

Animal Crackers Pet Supply in Corvallis Oregon is a big supporter of your products. Jim convinced me to give CA Natural Chicken and Rice a try. He said to give it six weeks for all of the old toxins to leave Ripley's body and that I would see a big change in my dog. Guess what? You have a fantastic product that my dog will eat for her lifetime! She has been on Ca Natural for six months and is a whole new dog. Her skin and ear problems are 90% better. I think she is a dog that will always have a few minor allergy problems but she is so much more comfortable and happy.

The biggest surprise was her increase in energy I She runs and acts like a dog half her age. Both my husband and I are amazed. I work at a Humane Society and tell all of the new owners about your food. From the bottom of my heart thank you! Keep up the excellent work. Be proud of your product - it is a good one!

I have a 7 month old German Shepherd show pup by the name of Joss. Joss was at his first show 2 weeks ago, and his handler had prepared fresh cooked liver with garlic to use as "bait" in the show ring. Joss turned his nose up at the liver and refused to eat it. He was busy trying to stick his nose in the pocket of my jacket and all attempts to have him bait for the liver were met with a complete lack of interest.

I had forgotten I had some of your "Health Bars" in my pocket, but evidently, Joss sniffed them out! We quickly squeezed them down to a "bait size" and they worked beautifully!! Joss took first place! We know that next time Joss goes into the show ring, the "Health Bars" will be used as the bait of choice.

I have a cat who is 21 1/2 years old and was dying of anemia just 6 months ago. I switched him from Science Diet cat food over to your Innova cat food and he has miraculously recovered and is doing so well. His coat is thick and shiny now and he has put on weight and looks and feels great! He no longer seems to suffer with the arthritis in his back legs anymore either. It's truly a miracle and I attribute his recover and good health to YOUR FOOD!

The vet can't get over that he's still alive since his bloodwork was so dismal and she had actually given up on him, and I expected him to die any day. I even started writing about him and was going to put up a page on my web site in his memory. I've saved it and thankfully don't have to put it up yet as I think he's got some more time left to be with us.

I am very pleased to write you, telling you that I am very content with your products (Innova and Innova light). I am happy about all the healthy ingredients in your cat food, above all that it does not contain any artificial chemical substances such as preservatives and is prepared only with antioxidant vitamins.

I have two Maine Coon cats (now 4 and 3 years old) from a club for protection of animals since last year. Since that time I was looking for healthy cat food. It is very difficult to find it (even in special pet shops offering numerous kinds of cat food). All food products usually contain artificial chemical substances such as preservatives, and in canned food even sugar. However, thanks to new media such as Internet, I was fortunate. In March, I found a supplier of your products in Munich, about 200 km away from my home.

I am really grateful to you and happy with your cat food and I wish you all the best for the future.

I wanted to share my story with you. I have three spayed, female cats. There names are Pooh, Lizzy, and Bella Mia. Lizzy and Pooh are 14 years old, Bella Mia is 8 months old. I'm one of those people who believe in feeding my cats only the best food available. For years, my two older cats have been eating Pro Plan cat food. When we got Bella, we fed her Pro Plan as well, believing it was the best.

A few months ago, Lizzy developed a food allergy. Her fur was always shiney and soft. I noticed the luster wasn't in her fur anymore and her skin and ears especially were very dry and cracked. My vet suggested trying different food. I tried only the best, Eukanaba, Iams, Science Diet, etc...Nothing seemed to work. They weren't real happy with any of the above mentioned foods they tried. I visited a pet store in my neighborhood that I don't go to often, Leone's Animal Supply. On the counter, they were offering free samples of your brand of cat food. I thought I'd give it a try. They absolutely loved it.

I'm so glad I finally found a food that makes them happy and is so healthy for them. They look so forward to they meals now. (I use the dry food). When they see the bag, they run to the bowls. I'm so glad I found this food. I think your product is great and just wanted to share my thoughts and thank you for caring enough to make the very best!

I wanted to get back to you regarding feeding Innova Lite Canned food to my cat Gerswhin, whose had a history of recurrent Urinary Tract Infections. I chose Innova over prescription diets because I find the quality of the ingredients in prescription diets (as well as most other non-prescription cat food, too!) questionable. The levels of Mg, Ca, P, and Ash in Innova Lite Canned Food are as low as in the prescription foods, so my vet approved of feeding Innova over what she had originally recommended.

The results thus far are encouraging. Gershwin has not had an infection for several months now, and he just LOVES your food. I can definitely see and smell a difference in the quality of Innova over other brands of canned food.

Thank you for caring about the quality of the food that cats eat!

If words are vehicles for passing on information to others, I need at least five cargo ships! My hats off to your great company, for you are worthy to be praised.

I adopted a kitten from our local SPCA in May of 1993, when he was merely 6 wks or so. "Icee" is an outdoor/indoor cat, king of his castle and master of the hood, a true lover/fighter type of guy. Never did he snap at any of my two boys (now 12 & 9) or anybody else, yet, outside of the door he is a miniature tiger, patiently awaiting for my return.

About 5 months ago he developed this weird behaviors, he started chasing his own tail to the point of fighting with it and making it bleed. I became increasingly worried, plus he was shedding hair like there's no tomorrow. Since he came home he was eating -what I thought it was best- standard brands of either canned or dry food at the supermarket.

Then came you! Someone mentioned California Natural, and went onto your website, sure enough I saw your comparison engine and saw all the nutritional benefits you offered in your food. So I said, what the hey, I'll give it a shot, and found a point of sale. The same day I bought California Natural Adult Cat Food for Icee. Here's the miracle: Icee no longer chases his tail and his coat looks beautiful and ultra silky. Hypocrates said: "You are what you eat". I can truly say, I am a happy father and will continue feeding them the finest food available today.

We have a fifty dog kennel and during the last few years, we fed Science Diet. We soon switched to Sensible Choice at our feed dealers suggestion. The dogs still left more food than they ate and we continued to throw away food. We gradually switched the dogs to Nutro Max and found a lot of stool problems. I looked for a distributor of your products and found Amato's. I discussed with Rich the problems we had with the kennel diets and he suggested HealthWise. We started to use HealthWise in the kennel about 2 months ago. The transition was smooth and rarely, if ever do I have to throw food away. It's a great food and to find a good quality food that this many dogs will eat with gusto is great! Not to mention the tremendous decrease in food that gets tossed the garbage daily! Thank you for yet another great food for my furry friends!

I just wanted to say thank you!! Do you have any idea how hard it is to find a lamb based dog food without rice? One of my Shar Pei has such severe allergies that her test came back with 26 reactions to food, with rice being one of them. We have tried every food on the market from the west coast to the east coast, regardless of the price or shipping cost. Nothing helped.

I came across the HealthWise and saw the oatmeal instead of rice. Thank goodness I did give it a try. For the first time in well over a year she is doing really great due to your HealthWise Lamb and Oatmeal. Her skin has calmed down and she is not all swollen. I cannot thank Natura enough for thinking of a non-rice dog food!

I just switched my Jack Russell Terriers from a major "premium brand" of dog kibble to HealthWise and I am extremely happy with the results. These are extremely active dogs and I had trouble keeping their weight at ideal levels with their previous brand. Their coats look better, energy level is great, and they love the taste.

We've used your HealthWise dry product for 4 years and are extremely happy with the results that is has brought to our German Shepherd, J.J., our Welsh Corgi, Peanut, and our Rottweiller, Barney.

I think the kibble of HealthWise is enticing to cats as they seem to like the round shapes with holes in them--especially kittens and older cats who may have difficulty with chewing dry foods that are solid or differently shaped. Tastewise, my brood (a rather substantial one) love the HealthWise and the hairball relief is remarkable. The kittens have done exceptionally well on it and at their 12 week checkup were all over 5 lbs.--which even by Main Coon standards--drops not a few jaws of the other breeders.

Additionally, my Pyr is on the canine HealthWise and he has done very nicely as well. Both the cats and dogs have had a significant change in their coats--softer and shinier--a combination of higher fat and the oatmeal, I think.

I want to thank you for your fantastic product that literally has changed the life of my wonderful 2 1/2 year old cat.

Harlie was a shelter kitten, with unknown origins who has always been obsessed with food. She was always hungry and could never get enough. We had been feeding what we thought was “the best food� (Science Diet), and then discovered your “no grains� EVO product through a small feed store.

The owner gave us quite an education on cat food and then recommended EVO based on my concern about Harlie's appetite never being satisfied. The first feeding concluded with her actually walking away from the last few morsels of food...because she was FULL for the first time in her life! She enjoyed the flavor and was satisfied for the first time in her precious life. THANK YOU, you changed her life to one that was all about her hungry tummy, to one of satisfaction. You have a wonderful product and I'm so happy to have found it.

I'd just like to take some time and say that I am EXTREMELY satisfied with EVO. My two dogs are doing very well on it. After only a week on their new-found-diet, their stools are very firm and the odor considerably reduced. Their coats seem to be a lot softer as well. I can't imagine feeding anything else to my dogs, IN FACT I think it would be wrong to feed your dog any other food (well of course other than raw). Keep up the good work. Please don't compromise the quality.

I started out feeding my husky mix a raw diet (which he did really well on) but when my family grew to three husky mixes I had to find an alternative. Your EVO dry has been fantastic & now we love mixing it with some of the canned EVO.

All my dogs are doing really well on EVO (even my dog with food allergies) ..thank you thank you thank you for the wonderful products !!!!

Hi, I just wanted to share this with you...

I switched one of my dogs (a Golden) to your EVO (dry, poultry large bits) after learning she had cancer and that high-protein/low-carb would be best for her. After battling itchy, flaky skin for 9 years and switching to this food now, not only is she doing great with regard to the cancer, but her skin is better and her coat has never been shinier or silkier!!!

I wish I could put all my dogs on this food, but the high calorie content makes that difficult... Goldens tend to gain weight just looking at food :-( They do all get the bagged treats though!

I have referred numerous people to this food, sadly because their Goldens have also developed cancer, because I really believe it is helping my precious girl. I love the listing of ingredients on your website, and that you can click on them to learn what they are and what they do. Nothing worse than looking at a dog food label and having NO idea what all those ingredients are!

Thank you for making a superior product!

Just had to drop you an email.

I am mom to a 5 1/2 month old German Shorthaired Pointer named Bogart.

I take his nutrition very seriously. I just brought home EVO treats for him to try. I have never seen him that interested in anything I have fed him before. He kept coming back for more. Will definitely be watching how many of those he gets.

Great work!

Hello! I wanted to send a note to thank you for producing such a wonderful product. I'm very health conscious and particular (vegetarian) about what I eat and so, naturally, I try to give my one year old chihuahua (Azul) the very best as well. We had him on Royal Canin for his first six months because of the nutritional content and availability, but he never really took to it; he never ate as much as he should have.

We were fortunate enough to get a sample of your product, Karma, at a street fair in North Beach (San Francisco) and Azul IMMEDIATELY loved it - he ate two bowls of the sample package! He'd never stayed at his bowl for more than a minute at a time, so we were impressed and knew that it was time to make the switch. We found a pet store in the city that carries Karma and have requested that the bigger stores in our area start carrying it, too. The very small premium we pay for this incredible (take a look at those ingredients!), wholesome food for our Azul is WELL worth it. thanks again!

Hi Friends -

I just wanted to let you know that we purchased two bags of your Mother Nature Natural Dog Treats (4-Way and Puppy Milk flavors), for the very first time, and Kirby loves all of them. I feel I have to tell you this because, for a larger-sized mixed breed dog (black lab mix, 5 yrs old, rescued from shelter), Kirby is unbelievably picky, so if he likes a treat, it's GOT to be really yummy!

I can't tell you how many bags and boxes of so-called "irresistible" treats we've donated to our local shelter because Kirby turned his nose up on them. But he has eaten his way through both of these bags of Mother Nature treats, and always looks for more.

Thank you so much for making such a great product! And Kirby thanks you too!

I wanted to thank your company for donating the free sample packages of Mother Nature Natural Dog Treats that I received at the CPE agility trial this weekend in Spring Grove, IL. The trial was put on by RACE Agility.

The dog treats you donated were a big hit at the trial. I also received a free bag at the last trial I went to with RACE a few months ago. MY DOGS LOVE THEM!! Since then I have purchased several bags at my local pet supply store. A lot of other people at the trial have also been purchasing them as we all think they’re good treats and our dogs really like them.

I wanted to thank you directly for providing the samples. I wanted you to know you have lots of new customers because of it!

THANK YOU!

I am the owner of 2 Eng. mastiff rescues that I've acquired by hardship. Both are from different situations, both animals needed a home ASAP, both are not exactly the type most people would choose to adopt because of mental & physical issues. I adore my drooling giants, and only want the best I can give them. My sp. f.is approx.7 yrs. old, my "new" fellow is a 9yr.old n. m. that thinks he is 1.

I fed Pro-plan previously, until I asked my very knowledgeable pet food dealer what brand(s) I should consider feeding, since I felt my previous food wasn't what I felt it should be. He suggested a few, but really pushed me into trying your dry EVO. I will never feed anything but this to my babies ever again, now or in future!

I find I can feed less, they love it, and your ingredients contain a wealth of stuff I thought I might have to supplement on a lesser diet. This is truly the very 1st dry food I honestly feel good about feeding, and telling others to feed, that I had to let you know. Hats off to a great product, knowledgeable dealers that promote K9 health, and healthy and happy dogs that benefit from it! Thank you.

Thank you so very much for your real meat cat food! It’s about time someone provided such a quality product for my cats. I have told all my family & friends about your food. My cats absolutely LOVE the EVO cat food! They are used to eating a raw diet & turn their noses up at the "junk" cat food. However, I was concerned that I was not providing them the complete vitamins & minerals they would need naturally - then I accidentally found your cat food. It is the ONLY cat food I found that compares to a raw diet! Thank you so much. Please don't stop making this food! My cats LOVE it.

Hello... I just wanted to write a quick "thank you" to your company.

Our dog had been itching and losing his fur for about a month, and I was completely out of ideas on what to do for him. I visited our local pet retailer and the owner suggested that I try EVO dog food. He told me that his own dog, along with pets of 3 other customers had been experiencing the same thing and all 4 other dogs had a complete turn-around after just a week of eating EVO.

We gave it a try, and it worked for our dog as well. I have now had Dakota on EVO for about a month and a half and have also purchased him Health Bars and he is in the best shape he's ever been in! He no longer itches, his fur has not only grown back in, but is absolutely beautiful. We have even gotten compliments from family and friends on how good he looks. I am happily spreading the news about your wonderful products.

Thank you again!

Please don't change this formula! Our German Shepherd puppy has had quite a problem with dog food giving him pudding-type stools. We’ve had testing done and there is nothing medically wrong with him. Thus, leaving us with a food problem. I searched the Internet for all organic and holistic food and came upon Karma. We purchased a small bag at our local dealer just to give it a try. Well, need I say more, he suffered no adverse effect upon introducing Karma and is now only on Karma. Stools are normal, I use his food as training cookies, he’s happy and so am I.

Thank you for providing a great food for our Gabe.

Oh yes, please consider the same quality food made with beef, venison, buffalo and duck.

I got a bag of your dog treats in a gift bag at a dog show (I'm a ring steward for AKC shows). My dog loves them! I just came on your website to see where to get more, because the bag emptied out pretty quickly! I found a place near me that sells them, and I'll be buying more today! Just had to let you know!

I just wanted to let you know that I tried your Karma food yesterday. We have two male Lhaso Apso puppies (7-1/2 months) who have been pretty picky eaters. The pet store we got them at sent them home with Royal Canin food which they ate for several months but then stopped eating. I then tried Innova puppy food. One liked it and one wasn't too enthusiastic. I had some California Natural that we had from our previous dog. They both seem to like that o.k., but their eating was still spotty.

I decided to try the Karma. They like that almost too well. They have had two feedings and a fight has broken out both times. They also will eat as much as they can -- which is atypical for them. Now, I just need to figure out how to meter the food without them getting into a fight.

I just wanted to say thank you for making such a wonderful product. In light of all the recent pet food recalls I made a much needed change in both my dog's diets. I have a 6 year old Siberian Husky and a 7 year old Beagle/Jack Russell Terrier mix. Both dogs were previously fed a national brand for years. I was a very uneducated consumer when it came to pet food. I had trusted a company for years to provide nutrition for my dogs, all the while unaware of the garbage packed into every morsel I had been feeding them since birth. It angered and enraged me to find out how shady and money hungry companies can be at the expense of the heath of my beloved pets.

My poor Beagle/JRT suffered terribly from allergies, sneezing, watery eyes, red ears and skin irritations. He developed these allergies after we moved out of state, so I was under the impression that it was mainly due to environmental changes. I was told by the vet that he would probably suffer from allergies for the rest of his life. It was never suggested that I change his diet. I had tried everything from flax seed oil to all natural cremes to help sooth his skin. Nothing worked, I was very frustrated and he was miserable. Until I switched to Innova. It was like a miracle cure for my Roscoe. He no longer suffers from allergies and I have noticed a difference in both their skin and coats. Both dogs love Innova and are doing wonderfully. I just wanted to let you know how thankful and pleased I am with your product.

When we purchased our beloved puggle Baylee a year ago we were clueless about what to feed her. Thankfully, the pet store was feeding her Innova Puppy. Rather than changing her to something else we continued feeding her this food.

We know of several other puggles in the area and none of them have a coat as soft as Baylee's. It got to the point where if we saw another Puggle we would have to walk up and pet it to see how the coat felt. None have even been close. We have had no health problems with her, she has tons of energy and is really smart. (Outsmarts us sometimes) She is one happy pup. And we think it is because of the food.

When the recalls occured I had some friends that were feeding their pets foods that were involved. One friend's cat had most likely died from it. During all of this they were looking for a replacement food that they could trust. I have told them all that our Innova food was something they could feed their pet with total confidence.

After seeing the video that you made to address your customers about the recalls, I knew that I was right. I have not seen any other pet food company's executives do anything like that and I as a consumer that has grown very attached to my pet appreciate it very much. I am one of those consumers that have very high expectations of customer service but have very strong loyalties to brands that strive to create the highest quality product and recognize the importance of their customers. I guess you could call me old school because there are not a lot of companies like that anymore. At this point, I feel that Natura is one of those companies. I am extremely happy with the quality of the Innova puppy food and the straight forward way in which Natura has handled the ongoing recall debacle and will certainly stick with Innova when we decide to transition her to adult food.

I found my dog on the side of a busy road. She was dirty, malnourished, and absolutely sweet. I brought her home, gave her a bath, and fed her, what I thought was a good puppy food. However, after a week she was sick and refused to eat even a bite. I was worried and spent every penny i had on her at the vet only to bring her home broke and still not eating.

I went to a local pet store (Creature Comforts) here in Fallbrook and asked for some advice. They suggested Innova wet food mixed with some dry. They were right! She ate it all and was asking for more. Within a week she was happier, her coat was so beautiful and shiny, and she had so much light in her eyes. I'm grateful everyday for it and I tell every pet owner I meet about it. So thank you.

I just took Razor to the groomer (which he goes to every 6 weeks) and he could not believe the difference in his coat. Razor is coming back to me. He is starting to play ball and tug again. You seen I rescued Razor 2 yrs ago April 1, 2005. He was chained to a shed and was found sitting next to his dead brother. The people that owned him moved and left him. He was abandoned. When I got Razor he was 20lbs, and now he is 55 lbs, looking and feeling better then ever. Thanks to you and your dog food. Again I say Thank-you and God Bless you.

In 2 months the difference is unbelievable. No shedding, their fur is silky smooth, eyes nice and bright no tears and they are happier and healthier. All I can say is God bless you many times over. Please continue your excellence. THANK YOU!!!!

One of my Standard Poodles is epileptic. When he was diagnosed about 5 years ago, his neurologist recommended that he be fed California Natural lamb and rice. The dogs have thrived on it, and I haven't had to worry about the tragic pet food recall. Thank you.

Thanks for the wonderful Innova. I discovered it during the recent "pet food" scare. It is wonderful. My 18 year old calico has shown a marked improvement is her total well being since being changed to this food. My only regret is that I didn't discover it sooner. Thanks again for a terrific product, and Ariel, my calico, certainly thanks you.

The only food my dogs have ever dined upon is yours. You cannot imagine the peace of mind I am feeling these past 9 weeks since this recall debacle began! We feed Innova Adult, (green bag), to our three dogs...I have always been happy with the results...fabulous coats, sparkly eyes, incredible stamina, no ear infections, etc. The all important bonus: no melamine garbage. I cannot adequately express how thankful I am that we chose Innova for our English Setters and American Bulldog. Again, thank you.

Over the years, my husband and I have adopted and/or rescued countless dogs. German Shepherds are our favorites, but they frequently have skin or allergy problems. In one case, we were at our wits' end: years of vet visits, open sores, infected ears, no hair, special (prescription) diets, steroid treatments, and thousands of dollars squandered in an attempt to help our beloved MacGyver. Finally, we turned to diet.

We tried prescription diets (fish and potato didn't even do the trick). Feeding raw was a fiasco (just couldn't tolerate it). Next, we tried dozens of special dog foods in turn, in 2-month windows.

Finally, it was Innova that cleared up the itchy miserable skin allergies. We were amazed. We took the dog to our vet, who looked over his chart and asked "What did you do? This can't be the same dog!" We told him we switched foods to Innova. He scribbled that tidbit down and said he was going to tell a number of his other clients whose dogs had difficult and persistent allergy issues. We've now had numerous other dogs come into our lives, but one thing is certain: All are fed Innova. I've never looked back. Even during this most recent pet food contamination scare, I felt confident that my dogs and those I rescue were safe and healthy!

The moment I opened the bag, I knew INNOVA was everything I had read it to be -- it smelled really good. Dasch was switched to EVO after his puppy diet and the EVO brand treats are the only ones he has ever been excited for simply by rustling the package. I recommend Natura products to all my friends with pets.

...Her skin was a bit flaky when I got her, and continued to get worse. Soon she started scratching alot as well. I went on line and did some research...I found your Lamb and Rice Puppy Formula and used the store locator to find the closest retailer (less than 1 mile from my house) and went right out and bought a bag.

It's only been a few weeks since I switched and The Mousse's coat is so soft, so shiny and NO MORE FLAKY SKIN!!! I get compliments on how beautiful Mousse is all the time, and I tell them all about what a difference California Natural dog food made. Thank you for making such a GREAT product, truly a premium dog food!!!

We recently adopted a 1 yr old Weimeriner mix from the shelter. She was very underweight due to depression from living in a cage her whole life. I decided to feed her EVO due to its high protein content. In one week she gained 4 pounds of pure muscle. Now she is a very strong, healthy and happy dog who has the energy to keep up with our two young girls.

I have a 7 year old purebred shih-tzu with many, many allergies. She would get so sick no matter what kind of dry food I was feeding her. She didn't seem to have much energy, she just didn't seem like herself. I would put her full bowl of food down and she wouldn't eat. She would just sit and stare at it.

I was introduced to California Natural-Lamb Meal & Rice by a friend, and I will never feed her anything else! She loves it. She can't wait to get her bowl of food, she eats it as soon as she gets it. No more waiting and no more allergic reactions. She has been eating it for about 2 months now with absolutely no problems and she is no longer sick and is full of energy! She plays like she is a puppy again. This food has definitely made a significant change in her and I am grateful that there are people who are dedicated to making such a healthy and hearty food for our pets.

Innova is a fabulous food. My dogs/cat shed less and have the shiniest coats. My dogs don't have the doggy smell that alot of dogs get from eating not so healthly foods. I highly recommend any of the Natura Products.

I've been feeding my Boston Terrier, Lucy, the EVO Red Meat dry food and EVO Beef wet food for the last 4 months and her coat is absolutely beautiful! She loves the food and I love the way the food has enhanced the way she looks. Many people comment on Lucy's coat and how nice it looks, and I tell them it's all thanks to your amazing products. I recommend them to everyone.

Hi!

My name is Satchmo, and I used to vomit. A LOT. My old vet told my owners that I had Inflammatory Bowel disease, and that was allergic to something I was eating. My humans tried a couple of different types of food, some which tasted terrible, but nothing seemed to help. I had to go to the vet every few weeks for a steroid shot to control my vomiting, but after a while, that didn’t even seem to help. One day, my owners took me to the vet, and I thought I would get another shot, but they never came back. It wasn’t too bad living at the clinic, the people were really nice, but I had to stay in a cage most of the time (which I hated), I was still vomiting a lot, and every night I would make a terrible mess. The food they had me on was terrible, so I stopped eating, and I was still vomiting, and I really didn’t like being in the cage, so I started losing a lot of weight. I was getting depressed and the vets were getting really worried about me, but they couldn’t think of anything else to do, since it’s hard to find a new home for me when I vomit all the time.

One day, a lady walked into the clinic. I was out on the counter for the afternoon (since it was a slow day) and she came over to me. She had a cat carrier with her, which made me a little uneasy (car rides aren’t my favorite thing), but she seemed very nice, and was really interested in me. I let her pick me up and put me in the bag, and she took me to the car. She let me out for most of the ride (it was a long one!) and I only barfed in the car twice. I was trying to be on my best behavior, but looking out the window made me a little queasy, so eventually I hid in the bag again and tried to sleep.

My new owner had some new food waiting for me when I got out of the car. It was the best tasting food I had had in a long time (about since the last time I got into the garbage on lobster night at my last home!) and I dug right in. The next morning at breakfast, she congratulated me for not barfing on the floor, and I realized that I hadn’t vomited since eating the new food. I found out that my new owner is a vet student, and she had gotten some kitty food samples from her friend, the student Natura Representative. I’m eating the California Natural Herring and Sweet Potato formula, and haven’t vomited since starting it! I’ve put weight back on, my coat is shiny and amazingly soft, I feel great, and I haven’t had a steroid shot since she picked me up! My new owner can’t believe that she doesn’t have to clean up after me four or five times a day anymore, and the other cats love eating it, too! We’re both amazed that I’ve gotten better just from the food change, and the resolution was immediate and complete. Now, I can enjoy my days of napping, watching birds, and scratching the furniture, without the bother of frequent vomiting. That is, of course, unless I get into the garbage…

My 10 yr old Siamese Louis was diagnosed last fall with diabetes. He went on insulin but still had difficulty regulating the diabetes. It was not until I switched him to the low carb wet diet of canned EVO (which he loves!) that his disease came under control. Then his insulin requirement was greatly reduced and now in fact he is able to go off it for days. We hope that he may soon be diet controlled with no insulin. He also used to have trouble with urinary crystals, and that has not been seen in tests since he changed diet.

An exciting UPDATE: Louis has now been completely OFF INSULIN for 5 weeks!!!!

A few days ago I bought your new EVO meat dog food at Western Feed. My dog Dixie has been sluggish and has gotten very fat on grocery store dog food. She also chews her feet and never seems satisfied with her food.

Only 2 days after starting her on the EVO, she is much more energetic and has stopped chewing and scratching herself. I will never feed her foods with grain fillers again.

I have a cat who is allergic to fish of all things. Just try to find a high-end cat food without salmon meal these days! I was beginning to fear I would have to resort to making my own. Two weeks on California Natural and his ear rash has cleared up! THANK YOU THANK YOU THANK YOU.

Since switching my cats to Innova EVO their coats have improved so much. Also before we had lots of problems with hairballs, between the 3 cats someone would have one each day... now we maybe have one once a week! My veterinarian recommended the food and we love it! I have told others about the food and they complain that it costs too much, but compared to other high quality brands, pound to pound, the Innova is not priced wrong I feel.

I have four cats, ages 11 to 15, and when one was diagnosed with Irritable Bowel Disease (IBD), my vet recommended a prescription diet. After reading its ingredients (the main protein source was soybean!) I thought I could do better for my pets.

After considerable research, I made up a chart comparing ten dry cat foods with the brand names removed, including several prescription diets, and took it back to my vet. He chose the California Natural Chicken & Brown Rice as the best balanced, best formulated food on the list, which agreed with my own conclusions based on my research.

I transitioned my cats to this diet about three months ago. The IBD cat has had no more symptoms, is more lively, and is slowly gaining weight. My other cats look great and have more energy too, and the one who used to have a sebaceous cyst on her back that needed to be drained regularly has soft, smooth, pliable skin and coat with no recurrence of the cyst. Thanks for this great food, keep up the good work!

When all the dog food recalls happened my Westie was sick. Something with her kidneys. Doctor was not very helpful, so I decided to change dog food on my own.

My husband told me of a new Pet Shop next to his gym. I went there and found the owners to be very nice and helpful. I could not decide on which one of your products to buy as all the ingredients sounded so great. I also have a cairn terrier. My cairn is almost 17 and my Westie is 13. Both had problems before, cairn with constipation and Westie with the opposite. This is not to the food recall but always.

Since eating only your dog food and treats, they are to normal now. They are doing so well, that I feel so guilty for not knowing about you sooner. I don't give compliments freely, but I must say your food has done wonders for my dogs.